Examlex
The browse-to-buy rate is also called the ________ rate.
Priming
The activation, often unconsciously, of certain associations, thus predisposing one’s perception, memory, or response.
Blindsight
A condition in which a person can respond to visual stimuli without consciously perceiving them, typically occurring after damage to the primary visual cortex.
Subliminal Message
A signal or message designed to pass below the normal limits of perception, not consciously perceived but able to influence thoughts or behavior.
Absolute Threshold
The minimum intensity of a stimulus that is required to be consciously detected 50% of the time by a sensory system, essentially the lowest level of detectable sensation.
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