The Form of Advertising That Gives the Small Business Owner

question 125

Multiple Choice

The form of advertising that gives the small business owner a preselected audience and an economical way to make sales calls would be:

• A)outdoor advertising.
• B)trade shows.
• C)directories.
• D)direct mail.

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Definitions:

Parity Ratio

A measure comparing the value of one type of good or service to another, often used in agriculture to compare crop prices to costs.

Indices

Statistical measures designed to track the performance of a basket of assets or a sector of the economy, often used as indicators of economic health or market movements.

Prices Received

The amount of money that producers get for selling one unit of a good or service, often used in the context of agriculture or commodities.