John Wants to Answer the Question,"What Drives My Customers' Buying

question 59

Multiple Choice

John wants to answer the question,"What drives my customers' buying behavior?" The best information to address this question comes from:

• A)demo/geographic data.
• B)geographics data.
• C)demographics data.
• D)psychographics data.

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Definitions:

Help

Assistance given to someone to make it easier for them to do something.

Symbolic Form

Can denote a representation of ideas through symbols or symbolic actions, often used in arts, mathematics, and logic.

Believes In God

Refers to the conviction in the existence of a deity or deities.

Mystery

Something that is difficult or impossible to understand or explain; often a topic of intrigue or curiosity.