The Increasing Diversity of Our Population Is Creating a Marketing

question 93

True/False

The increasing diversity of our population is creating a marketing "threat" to small businesses because they can't profitably serve small niches.

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Definitions:

Bankruptcy

A legal proceeding involving a person or business that is unable to repay their outstanding debts.

Job Embeddedness

The extent to which employees feel committed to their job and community, influencing their decision to stay or leave the organization.

Human Resource Strategies

Long-term plans outlining how a company will manage and deploy its workforce to achieve its business objectives.

Organization's Culture

the values, beliefs, rituals, symbols, and practices that define the unique character and social environment of an organization.