Explain How Vision and Mission Work Together,providing Direction for the Small

question 36

Essay

Explain how vision and mission work together,providing direction for the small business.In your discussion,identify at least five key questions a mission statement should answer.

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Definitions:

Stages

The distinct phases or steps within a process or life cycle.

Direct Marketing

A type of advertising strategy that involves direct communication with consumers through various channels, bypassing intermediaries.

Promotional Mix

The combination of marketing communication tools a company uses to pursue its marketing objectives, such as advertising, sales promotion, public relations, personal selling, and direct marketing.

Promotion Decision Process

A series of steps a company undertakes to conceive, plan, and execute promotional activities to market its products or services.