List and Briefly Describe the Three Steps That Most New

question 57

Essay

List and briefly describe the three steps that most new businesses-brick-and-mortar,pure play,or click-and-mortar-go through.

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Definitions:

Unrelated Diversification

A corporate strategy where a company expands into areas or industries that are not related to its current business or products.

New Businesses

Enterprises that have been recently established and are in the early stages of operation.

Concentration Strategy

A strategy in which a company focuses its resources on entering or expanding in a narrow market or industry segment.

Expansion

The process of increasing the size, scope, or scale of operations of a business or organization, often into new markets or areas.