The Use of Cookies

question 16

Multiple Choice

The use of cookies:

• A)is one of the most controversial issues in EC.
• B)has not helped Internet marketers target their ads.
• C)is a widely used method for mass marketing.
• D)is being replaced by adware and spyware programs.

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Definitions:

Functionalism

A theory in psychology that focuses on the purpose and adaptive functions of human behavior and mental processes.

Founder

An individual who establishes something, such as a company or organization, often leading it and shaping its vision and direction.

Psychoanalysis

A therapeutic approach and theory of psychology developed by Sigmund Freud, focusing on unconscious processes and childhood experiences.

Unconscious Motives

Drives or desires that an individual is not aware of but that influence behaviors and decisions.