Which Is Not a Characteristic of Social Computing Technologies

question 45

Multiple Choice

Which is not a characteristic of social computing technologies?

• A)Social computing is increasingly playing a larger role in corporate online strategy.
• B)Social computing has shifted online travel from passive selling to active customer engagement.
• C)Companies that implement social computing technologies on their own Web sites should view it primarily as a sales tool and less as supporting business goals.
• D)Social computing plays an important role by providing more correct and relevant information.

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Definitions:

Tying Strategy

A marketing strategy where a company requires customers to buy a secondary product or service together with a primary product.

Profit-Maximizing Price

The price at which a company can sell its product or service to achieve the highest possible profit, considering demand and marginal costs.

High Speed Internet

A type of internet service that offers significantly faster data transmission speeds compared to traditional dial-up connections.

Cable Television

A system of delivering television programming to paying customers via radio frequency signals transmitted through coaxial cables.