________ Refers to Any Situation in Which Direct Competition And/or

question 55

Essay

________ refers to any situation in which direct competition and/or damage caused by bypassing a former existing channel partner is perceived to have resulted from the introduction of a new,often online,channel.

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Definitions:

Retail Outlets

Physical locations through which goods are sold directly to the end consumer.

McDonald's Evolution

The historical growth and change of McDonald's Corporation, detailing how it expanded from a single restaurant into a global fast-food chain.

Wheel Of Retailing

A concept that describes how new types of retailers enter the market as low-status, low-margin stores and then evolve into higher-priced, higher-service establishments, eventually becoming similar to the conventional retailers they replaced.

Low Breadth

This term typically refers to a narrow scope or range of products, services, or areas of expertise within a business or activity, contrasting with a wide or diverse portfolio.