An Example of Demographic Segmentation Is Dividing the Market Based

question 29

True/False

An example of demographic segmentation is dividing the market based on whether people live in the city or rural areas.

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Definitions:

Halo Effect

A cognitive bias in which the perception of one positive characteristic of a person influences the overall perception of them as favorable.

Phi Phenomenon

An optical illusion of perceived motion created by the rapid succession of images or objects.

Recency Effect

The tendency to remember the most recently presented information best, compared to earlier information.

Consistency

The quality of achieving a level of uniformity, reliability, or steadiness in a given context or over time.