The Process of Dividing the Market into Groups That Have

question 97

Multiple Choice

The process of dividing the market into groups that have somewhat homogeneous needs for a product or service is called

• A)market segmentation.
• B)sales forecasting.
• C)marketing research.
• D)ethnographic research.

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Definitions:

Manipulation

The act of controlling or influencing others in a clever or unscrupulous way, often without their awareness or consent.

Curiosity

A strong desire to know or learn something.

Sexual Orientation

Describes an enduring pattern of emotional, romantic, or sexual attractions to men, women, or both sexes.

Sexual Interest

Sexual interest is the degree of attraction or arousal one feels towards others or in relation to sexual activities or stimuli.