Examlex
AIDA in the presentation component of personal selling includes all of the following EXCEPT
Ego
In psychoanalytic theory, it represents the part of the psyche that mediates between the desires of the id, the values of the superego, and the external world.
Personal Unconscious
A term by Carl Jung referring to a layer of the unconscious mind that contains forgotten experiences and repressed memories unique to the individual.
Collective Unconscious
A term coined by Carl Jung, it refers to the part of the unconscious mind that is derived from ancestral memory and experience and is common to all humankind.
Introversion
A personality trait characterized by a focus on internal feelings rather than external sources of stimulation, often involving a preference for solitary activities.
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