AIDA in the Presentation Component of Personal Selling Includes All

question 38

Multiple Choice

AIDA in the presentation component of personal selling includes all of the following EXCEPT

• A)getting prospect's attention.
• B)stimulating interest.
• C)deciding on product.
• D)customer taking action.

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Definitions:

Inheritance

Assets received from an estate of a deceased person, passed through a will or the legal process.

Savings

The portion of income not spent on current consumption but kept aside for future use or investment.

Executive Compensation

Refers to the total package of pay and benefits offered to an organization's top executives, including salaries, bonuses, stock options, and other financial rewards.

Real Wage

The purchasing power of wages, considering the effects of inflation; the amount of goods and services that can be bought with the wages.