What Is the Challenge a Small Business Faces in the Maturity

question 18

Multiple Choice

What is the challenge a small business faces in the maturity stage?

• A)Keeping sales and profits at a fairly high level.
• B)Educating customers about your product.
• C)Keeping up with production and ensuring good distribution.
• D)Convincing intermediaries about why your product is preferable.

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Definitions:

Supply Chain

The network of all the individuals, organizations, resources, activities, and technology involved in the creation and sale of a product, from the delivery of source materials from the supplier to the manufacturer, and to its eventual delivery to the end user.

Balance of Power

A situation in international relations where power is distributed among several nations to prevent any one from becoming too strong.

Availability of Information

Refers to how easy it is to access relevant data or knowledge needed for decision-making or other purposes.

Interpretations of Marketing

The various ways in which marketing activities and philosophies can be understood or explained.