Raven Has Been Researching for Product Ideas by Interacting with Children,young

question 33

Multiple Choice

Raven has been researching for product ideas by interacting with children,young mothers,and by carefully studying the competitors' toys.This has helped her generate several ideas.Which of the following is most likely to be the next step for Raven?

• A) Test marketing
• B) Product development
• C) Idea screening
• D) Commercialization

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Definitions:

Subcultures

Groups within a larger culture that have their own distinct values, norms, and practices.

Countercultures

Subcultures within an organization or society that significantly differ from or oppose the dominant culture's values and norms.

External Adaptation

The process by which an organization adjusts and responds to changes in its external environment.

Coping Success

The effectiveness of strategies employed by individuals to manage stress, challenges, or adversity.