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Baronowski, T., Davis, M., Resnicow, K., et al. (2000) . Gimme 5 fruit, juice, and vegetables for fun and health: outcome evaluation. Health Education and Behavior, 27, 96-111.
The Gimme 5 Study
The purpose of the Gimme 5 study was to assess how effective the implementation of a school-based nutrition program was in promoting good food choices and eating habits in elementary school-aged children. After obtaining baseline measures from the children about the food choices made at home, the researchers randomly assigned children to two groups. In the experimental group the children and their families received nutrition education throughout the school year. Children in the control group did not receive any nutrition education. Following the Gimme 5 program the efficacy of the program was evaluated by again asking kids in each group about their food choices made at home. The food choices made before and after the Gimme 5 program were compared between children in the experimental and control group. The results indicated that the program was effective, but the impact was small. On average, children who participated in the Gimme 5 program increased their vegetable consumption by 0.2 servings. Interviews from those involved in the study were also analyzed qualitatively. A word cloud revealed the most frequent words to be "busy," "time," and "expensive."
-The needs assessment associated with the study described in Scenario I probably included:
Create Prospects
The act of identifying potential customers who may be interested in a company's products or services.
Observation Method
The process of finding prospects by a salesperson’s constantly watching what is happening in the sales area.
Home Repairs
Maintenance, fixes, or improvements made to residential properties, often involving tasks like plumbing, electrical work, or structural repairs.
Sales Lead Club
A group or organization focused on generating and sharing potential customer contacts for the purpose of increasing sales.
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