In a 2007 Exploratory Study Examining the Uses and Gratifications

question 57

Multiple Choice

In a 2007 exploratory study examining the uses and gratifications of reality TV shows researchers found:

• A) that people watch reality TV to pass time.
• B) that fictional TV shows are more appealing to people than reality TV shows.
• C) that people do not enjoy the novelty aspect of reality TV shows.
• D) that people do not enjoy the entertainment aspect of reality TV shows.

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Definitions:

Organizational Effectiveness

The measure of an organization's efficiency in achieving its goals and objectives through the optimal use of resources, processes, and people.

Profitability

The degree to which a business or activity yields financial gain or profit.

Bottom Line

The fundamental and most important outcome of a business or an endeavor, often referring to financial profitability.

Organizational Climate

The general atmosphere, attitude, or environment within an organization, shaped by employees' perceptions and experiences of corporate culture and management practices.