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Scenario I
Scenario I is based on fabricated data inspired by the following study:
Gueguen, N. (2015) . High heels increase women's attractiveness. Archives of Sexual Behavior, 44(8) , 2227-2235.
Do high heels make women attractive?
The purpose of this study was to determine whether the height of the heels of a woman's shoe affected their perceived attractiveness. To that end, the researchers conducted four studies using female confederates who wore shoes with a heel height of 0, 5 or 9 cm. In the first study, the women posed as laboratory assistants who administered a survey on gender equality to male volunteers. In the second study, the women posed as laboratory assistants who administered a survey on food habits to male volunteers. The third study examined how likely men in study 1 and study 2 were likely to help women based on their shoe type. Specifically, female confederates posing as laboratory assistants dropped a latex glove while the men waited to participate in the study 1 and study 2 surveys. The confederates recorded whether men picked up the dropped glove. In the fourth study, a female confederate sat alone at a table in the university library and the researchers measured the amount of time it took the men to approach her. The results of the study revealed that men were affected by the confederate's shoe heel height; the higher the heel, the more likely men were to help the confederate. Almost all of the men picked up the confederate's glove in the high-heel condition compared with the mid-heel and flat condition. The time-to-approach dropped in half when the confederate was wearing high heels rather than no heels.
-(Scenario I) Which of the four studies described in Scenario I has the greatest degree of ecological validity?
Return on Investment
A ratio that measures the gain or loss generated on an investment relative to the amount of money invested.
Pegged Exchange Rate
A fixed exchange rate system in which a currency's value is fixed against the value of another currency or a basket of other currencies.
Chinese Yuan
The official currency of the People's Republic of China, used as a medium of exchange in mainland China.
Inflation
The rate at which the general level of prices for goods and services rises, eroding purchasing power.
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