Use This Preference Table to Answer the Following Questions $\quad$

question 53

Multiple Choice

Use this preference table to answer the following Questions $\quad$$\quad$$\quad$$\quad$$\quad$$\quad$$\quad$$\text { Number of voters }$
$\begin{array} { l c c c } & 1 & 1 & 1 \\\text { First choice } & \text { A } & \text { C } & \text { B } \\\text { Second choice } & \text { B } & \text { B } & \text { C } \\\text { Third choice } & \text { C } & \text { A } & \text { A } \\\text { Fourth choice } & \text { D } & \text { D } & \text { D }\end{array}$
-How could the voter on the left rank the candidates to produce a tie using Borda count?

• A) A, B, D, C
• B) A, C, B, D
• C) A, D, B, C
• D) None of these will work.

Appreciate the dynamic nature of marketing strategies and the need for them to be adaptable and creative.

Grasp the concept of value creation for customers through strategic geographic and market segment selection.

Differentiate between effective and ineffective components of marketing strategies.

Assess the role and impact of a comprehensive marketing strategy on achieving a firm's goals and objectives.

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Definitions:

Goodwill

The intangible asset that arises when a business is purchased for more than the sum of its net assets' fair market value, reflecting brand, customer loyalty, and other non-physical assets.

Depletion

The allocation of the cost of natural resources over their useful life or extraction period.

Double-Declining-Balance Method

A method of accelerated depreciation where an asset's book value is reduced at double the rate of its straight-line depreciation.

MACRS

Stands for Modified Accelerated Cost Recovery System, which is a method of depreciation used for tax purposes in the United States that allows for faster depreciation of assets.