Examlex
Match the terms that follow with the correct definitions.
-The source of information for the W-2 form
Individualized Marketing
Adjusting the marketing mix of a business to treat individual persons as separate target markets.
Secondary Sources
Information that has been collected, interpreted, or processed by others, typically used in academic and professional research.
Information Sources
Various means through which data and information can be obtained, including books, journals, online databases, and interviews.
Sales Forecast
An estimate of the quantity of goods or services that a company expects to sell in a future period, based on historical data, market trends, and other factors.
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