Tony Is 8 Months Old, and He Settles Down Quickly

question 4

Multiple Choice

Tony is 8 months old, and he settles down quickly and listens raptly while his mom sings "The Itsy Bitsy Spider." What factor best account for Tony's interest in this nursery rhyme?

• A) He remembers the story and loves how it ends.
• B) He doesn't remember the story, so the end is always exciting.
• C) He loves the rhymes and repetition.
• D) He loves the simple plot line.

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Definitions:

Potential Buyers

Individuals or entities that have shown interest in purchasing a product or service but have not yet made a purchase.

Segments

Distinct groups of potential consumers divided based on various traits like demographics, needs, prioritization, or behavior in the market.

Similarities

Refers to the aspects or characteristics that are alike or comparable between two or more entities.

Segmenting

Segmenting, or market segmentation, involves dividing a target market into distinct groups of buyers with different needs, characteristics, or behaviors, who might require separate products or marketing strategies.