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The Additive Model of Decision Making Involves First Generating a List

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The additive model of decision making involves first generating a list of factors that are most important, next using an arbitrary rating scale to rate each alternative on each factor, and finally adding these together for comparison purposes.

Analyze the planning phase of negotiation in sales scenarios.
Distinguish the parallel dimensions of selling and their significance.
Understand the importance of need-satisfaction in sales presentations.
Comprehend why and when to omit pricing information from proposals.

Definitions:

Residual Value

The estimated value of an asset at the end of its useful life, often considered in depreciation calculations.

Estimated Useful Life

The expected service life of an asset to the present owner

Units-Of-Production

A method of depreciation that allocates the cost of an asset over its useful life based on the amount of production or usage.

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