When Decisions Are Complex and Involve the Comparison of Many

question 57

Multiple Choice

When decisions are complex and involve the comparison of many options, each with multiple features, people usually use:

• A) only the single-feature model.
• B) both the single-feature model and the additive model.
• C) both the elimination by aspects model and the additive model.
• D) both the single-feature model and the elimination by aspects model.

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Definitions:

Adjustment Heuristic

A mental shortcut used to make decisions or judgments based on how easily an example, instance, or case comes to mind.

Framing Effect

The influence of context or wording on people's decisions and judgments.

Pythagorean Theorem

A fundamental relation in Euclidean geometry among the three sides of a right triangle that states that the square of the length of the hypotenuse is equal to the sum of the squares of the lengths of the other two sides.

Algorithm

A systematic procedure for solving a problem that works invariably when it is correctly applied.