Which of the Following Advertising Techniques Is Based on Classical

question 238

Multiple Choice

Which of the following advertising techniques is based on classical conditioning principles?

• A) including a $1 mail-in rebate in the ad for brand X
• B) a salesperson explaining why brand X is superior
• C) a sexy model using brand X
• D) a picture of a shelf filled with brand X products

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Definitions:

Group Decision-Making

The process by which a group of individuals arrives at a decision collectively, often involving discussion, debate, and compromise.

Effectiveness Groups

Teams or groups organized to achieve specific goals efficiently and successfully.

Evolutionary Biology

A branch of biology that deals with the processes of evolution, adaptation, and diversity among organisms through natural selection and genetic drift.

Advertising

The activity or profession of producing advertisements for commercial products or services.