Because Attention Is Limited in Capacity, We Tend To

question 552

Multiple Choice

Because attention is limited in capacity, we tend to:

• A) focus on information that is most relevant to our immediate or long-term goals.
• B) always hear our name mentioned at a party.
• C) be easily hypnotized.
• D) get overwhelmed by all the sights, sounds, and other sensations in the external environment.

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Definitions:

Cost Leadership

A business strategy focused on achieving the lowest operational costs within an industry to offer lower prices than competitors.

Global Integration

The process by which a company combines different global activities so the different parts of the corporation use the same methods.

Per-Unit Costs

The average cost associated with producing or acquiring a single unit of a product or service.

Centralizing Production

The process of consolidating production activities and operations into a single or fewer locations to improve efficiency and control.