By Definition, Stimuli That Are Perceived Subliminally Are

question 419

Multiple Choice

By definition, stimuli that are perceived subliminally are:

• A) accessible to conscious awareness.
• B) inaccessible to conscious awareness.
• C) effective motivators of consumer behavior.
• D) incapable of evoking a brain response.

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Definitions:

Sigmund Freud

The founding father of psychoanalysis, a method for treating psychopathology through dialogue between a patient and a psychoanalyst.

Trait Approach

A perspective in psychology that emphasizes the identification and measurement of specific personality characteristics or traits.

Social-cognitive

A theory of psychology that emphasizes the role of observational learning, embodiment of social experiences, and cognitive processes in understanding and changing behavior.

Psychoanalytic

Pertaining to an approach in psychology which emphasizes the importance of unconscious mental processes and childhood experiences.