The Process of Learning a New Conditioned Response That Is

question 536

Multiple Choice

The process of learning a new conditioned response that is incompatible with a previously learned response is called _____ and is based on the principles of _____.

• A) aversive conditioning; operant conditioning
• B) extinction; classical conditioning
• C) counterconditioning; classical conditioning
• D) virtual reality conditioning; operant conditioning

---

Definitions:

Net Present Value

A calculation used to assess the profitability of an investment by determining the difference between the present value of cash inflows and outflows.

Incremental Cash Flows

Additional cash flows from taking on a new project, crucial for analysis in capital budgeting decisions to determine a project's potential profitability.

Capital Budgeting

Analysis techniques concerned with justifying money spent on long-term assets and projects.

Profitability

A measure of the efficiency of a company or investment in generating profit or return compared to its revenue or investment size.