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How might the tactics of operant conditioning be considered unethical?
Fixed Costs
Costs that remain constant and do not vary based on the number of units produced or sold.
Competitive Price Environment
A market situation where multiple sellers attempt to attract customers by keeping their prices competitively low.
Pricing Objectives
are the goals that guide how a business sets the prices of its products or services, with considerations for maximizing profits, capturing market share, or achieving other strategic aims.
Reference Price
A reference price is the price that consumers consider reasonable or fair for a product or service, which they use as a benchmark to evaluate the actual price.
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