Explain Alderfer's ERG Theory

question 50

Essay

Explain Alderfer's ERG theory.

---

Definitions:

Service Blueprinting

A tool used in service design to visualize the service process, points of customer contact, and the physical evidence of a service from a customer's perspective.

Provider's Interaction

The engagement and communication between a service provider and their clients or customers, often critical to service delivery and satisfaction.

Customer

An individual or organization that purchases goods or services from a business.