Examlex
A focused differentiation strategy is when you compete by selling products at lower prices than your competitors.
Somatic Marker Hypothesis
The theory that emotional processes guide (or bias) behavior, particularly decision-making, via bodily-related signals.
Unconscious
Refers to mental processes and content actively not present in one's immediate awareness, often influencing behaviors and perceptions.
Social Judgment
The process of evaluating and forming impressions about other individuals or groups, often influenced by societal norms and personal beliefs.
Self-Concept
An individual's self-perception formed through experience and interpretation of one's own actions and how others perceive them.
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