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Good assumptions simplify a problem without substantially affecting the answer.
Market Recognition
The degree to which a company or product is known and acknowledged by potential customers and the wider market.
Breakeven Point
The moment when total costs and total revenues are exactly equal, meaning that a business or project is neither making a profit nor experiencing a loss.
Variable Costs
Costs that change in proportion to the level of goods or services produced.
Fixed Costs
Expenses that do not change with the volume of production or sales, such as rent, salaries, and insurance premiums.
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