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A nonbinding price ceiling
i) causes a surplus.
Ii) causes a shortage.
Iii) is set at a price above the equilibrium price.
Iv) is set at a price below the equilibrium price.
Untrue
A term typically referring to information or statements that are false or not in accordance with the facts.
Effective Advertising
Advertising strategies that successfully convey a message in a way that significantly influences the consumer's perceptions or buying behaviors.
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Deliberate misrepresentation or deceitful conduct aiming to result in financial or personal gain at the expense of another.
Puffery
Exaggerated or boastful statements made by a seller about a product or service, considered legal and not to be taken as factual claims by consumers.
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