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Economists normally assume that the goal of a firm is to i) sell as much of its product as possible.
Ii) set the price of the product as high as possible.
Iii) maximize profit.
Neoanalyst
A psychologist or psychoanalyst who subscribes to neo-analytic theories, which are updates or modifications to traditional Freudian psychoanalysis, integrating more emphasis on social and cultural factors.
Erik Erikson
A developmental psychologist and psychoanalyst known for his theory on the psychosocial development of human beings, which outlines eight stages from infancy to adulthood.
Behaviorism
A branch of psychology that focuses on observable behaviors, emphasizing the role of environmental factors in shaping behavior.
John B.Watson
An influential American psychologist who is often considered a founder of behaviorism, focusing on observable behaviors rather than internal mental processes.
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