Scenario 13-9 Ellie Has Been Working for an Engineering Firm and Earning

question 73

Multiple Choice

Scenario 13-9
Ellie has been working for an engineering firm and earning an annual salary of $80,000. She decides to open her own engineering business. Her annual expenses will include $15,000 for office rent, $3,000 for equipment rental, $1,000 for supplies, $1,200 for utilities, and a $35,000 salary for a secretary/bookkeeper. Ellie will cover her start-up expenses by cashing in a $20,000 certificate of deposit on which she was earning annual interest of $500.
-Refer to Scenario 13-9. Ellie's annual accounting costs will equal

• A)$55,200.
• B)$75,200.
• C)$80,500.
• D)$165,700.

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Acknowledge the challenges and limitations of consumer privacy in online shopping.

Understand the difference and application of penetration pricing and price skimming.

Appreciate the importance of consumer perception in product pricing.