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Firms Engage in Odd Pricing When They Charge Prices That

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Essay

Firms engage in odd pricing when they charge prices that appear to be less than they really are; for example, charging a price of $4.95 instead of $5.00 and $.99 instead of $1.00.How have researchers tried to determine whether odd pricing is successful in convincing consumers that odd prices are less than they really are?

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Definitions:

Alcoa Case

A landmark antitrust case in the United States that significantly expanded the concept of monopolistic practices and market domination by the Aluminum Company of America.

Sherman Antitrust

A landmark federal statute in the United States that prohibits monopolistic business practices, aiming to promote fair competition for the benefit of consumers.

Sherman Antitrust Act

A foundational statute in United States antitrust law passed in 1890 that outlaws monopolistic business practices and promotes competition in the marketplace.

Supreme Court

The highest judicial court in a country or state, often having the final say in legal disputes and interpretations of the law.

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