The Following Table Shows the Payoff Matrix of the Two

question 84

Multiple Choice

The following table shows the payoff matrix of the two firms (Firm X and Firm Y) in dollars when they advertise and when they do not advertise. Table 11.1 According to Table 11.1, if both the firms follow their dominant strategies:

• A)firm X earns $100 and firm Y earns $150.
• B)firm X earns $50and firm Y earns $200.
• C)firm X earns $180 and firm Y earns $150.
• D)firm X earns $180 and firm Y earns $100.
• E)firm X earns $150 and firm Y earns $180.

---

Definitions:

Cross Product Marketers

Marketers who strategize to promote and sell complementary or related products to customers.

Electronic Commerce

The buying and selling of goods and services through the internet or other electronic systems.

Www.Amazon.Com

An online marketplace known for facilitating the buying and selling of a wide variety of goods and services.

Marketplace

A physical or virtual venue where goods and services are exchanged, including everything from retail stores to online platforms.