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The aggregate demand curve shows:
Short Term Profitability
The ability of a company to generate profit over a brief period, often evaluated on a quarterly or annual basis.
Marketing Costs
Expenses related to promoting and selling products or services, including advertising, product promotion, and sales force expenses.
Design Costs
The expenses associated with the conceptualization and development phases of product creation, including research, design, and prototyping.
Research and Development
The investigative activities a business conducts to improve existing products and procedures or to lead to the invention of new products and procedures.
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