When a Small Business Is Faced with Price Competition from a Much

question 130

Multiple Choice

When a small business is faced with price competition from a much larger competitor,it should consider:

• A)going head-to-head on prices by lowering its cost structure.
• B)using non-price competition by offering value added service.
• C)make rapid,continual price changes to keep the competition off balance.
• D)move to a premium price strategy by offering higher scale goods and services.

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Scientific Study

The pursuit and application of knowledge and understanding of the natural and social world following a systematic methodology based on evidence.