The Goals of One-To-One Marketing Are to Attract,retain and Increase

question 5

True/False

The goals of one-to-one marketing are to attract,retain and increase the purchases by the target customer.

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Definitions:

Physical Products

Tangible items that are manufactured, sold, and physically handled by the consumer, in contrast to services or digital goods.

Raw Materials

Basic substances in their natural, modified, or semi-processed states used as inputs for production.

Distribution

The process of making goods or services available to consumers through various channels.

Downstream Activity

Processes in the supply chain that occur after the production phase, such as distribution, marketing, and sales to the end consumer.