A Benefit Is a Descriptive Fact About a Product or Service

question 64

True/False

A benefit is a descriptive fact about a product or service (e.g. ,"an ergonomically designed,more comfortable handle").

Recognize the purposes of research (exploration, description, prediction, explanation) and how they guide the formulation of research questions and hypotheses.

Comprehend the scientific method’s combination of empiricism with other philosophical underpinnings.

Appreciate the role of worldview perspectives (Worldview I & II) in shaping communication research approaches.

Identify and differentiate between the seven major purposes of research.