Which Statement About Culture Is True? Select All That Apply

question 11

Multiple Choice

Which statement about culture is true? Select all that apply.

• A) Culture exists on both material and nonmaterial levels.
• B) Culture mainly influences food choices and special holidays.
• C) Cultural customs change over time at different rates.
• D) Culture is learned through life experiences shared by other cultural members.
• E) Cultural assumptions and habits are unconscious.

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Definitions:

Human Methods

Refers to approaches and techniques involving direct human interaction or effort in processes or studies.

Customer Equity

A ratio that compares the financial investments a company puts into gaining and keeping customers to the financial return on those investments.

CRM Program

Customer Relationship Management program; a strategy for managing an organization's interactions with current and potential customers using data analysis about customers' history with a company.

Customer's Profitability

The financial benefit a company gains from dealing with a customer, considering the revenues generated and the costs associated with maintaining the relationship.