In Corresponding with Customers,making Statements Such As,"Thank You for Purchasing

question 62

Multiple Choice

In corresponding with customers,making statements such as,"Thank you for purchasing the most durable notebook computer you can buy" is

• A)to be avoided in routine positive messages.
• B)a good way to build customer relationships.
• C)an important part of all negative responses to claim letters.
• D)insulting and self-serving,unless you include a check or a free product.
• E)most effective in an indirect message.

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Definitions:

Anterior Cingulate Cortex

A part of the brain located in the frontal lobe that plays a crucial role in emotion formation and processing, decision making, empathy, impulse control, and focusing attention.

Amygdala

A part of the brain's limbic system involved in emotion regulation, especially fear and pleasure responses.

Occipital Lobe

The area of the brain situated at the rear of the skull, tasked with interpreting visual data.

Sympathetic Nervous System

Part of the autonomic nervous system responsible for the body's 'fight or flight' response by activating physiological changes.