________ Involves Using Social Networks and Social Media to Give

question 66

Multiple Choice

________ involves using social networks and social media to give customers a convenient way to get help from a company.

• A)Networked organization
• B)Virtual organization
• C)Social customer service
• D)Sentiment analysis
• E)Socialization

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Definitions:

Magnitude and Direction

Magnitude and direction describe the strength and the pathway (positive or negative) of a relationship or effect observed within a dataset.

Mann-Whitney U

A nonparametric test that compares differences between two independent groups on a single, continuous variable.

Wilcoxon Rank

The Wilcoxon Rank Sum Test or Wilcoxon Signed Rank Test is a non-parametric statistical hypothesis test used to compare two paired samples to assess whether their population mean ranks differ.

Critical Value

The value resulting from application of a statistical test that is necessary for rejection (or nonacceptance) of the null hypothesis.