Why Are Some Companies Adding Gamification to Their Mobile Apps

question 84

Multiple Choice

Why are some companies adding gamification to their mobile apps?

• A)to reduce customer stress levels while they are on hold
• B)to improve the computational speed on corporate information systems
• C)to reduce the need for expensive customer service calls
• D)to increase user engagement
• E)to reduce employee headcount and other fixed costs.

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Definitions:

Dividends Declared

Profits announced by a company's board of directors to be distributed among shareholders.

Legal Capital

The minimum amount of equity that a company must maintain to protect creditors, often required by law.

Share Capital

The total amount of money raised by a company through the sale of shares to shareholders; represents the equity funding of the business.

Stock Dividends

A form of dividend paid by a company to its shareholders in the form of additional shares, rather than cash.