Explain How Goffman Deviates from William I

question 12

Essay

Explain how Goffman deviates from William I. Thomas's conception of definition of the situation.

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Definitions:

Consumer Decision Making Process

The consumer decision making process is a series of steps that shoppers follow to make choices about which products or services to buy.

Social Media Users

Individuals who use platforms on the internet to create, share, or exchange information, ideas, pictures/videos in virtual communities and networks.

Social Commerce

The practice of buying and selling products or services directly through social media platforms, leveraging the social network for commerce.

Primary Driver

A primary driver is the main factor or force that propels an activity, process, or decision, significantly influencing outcomes and directions.