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If a supplement label includes a structure/function claim, it also must include
SWOT Analysis
A strategic planning tool used to identify and analyze the Strengths, Weaknesses, Opportunities, and Threats related to business competition or project planning.
Marketing Mix
The set of actions, or tactics, that a company uses to promote its brand or product in the market, usually framed as the four Ps: Product, Price, Place, and Promotion.
Product Benefit
The value or advantage that a product offers to the customer, often used in marketing and sales pitches to highlight how it meets needs or solves problems.
Business Proposition Benefit
The advantage or value that a business proposal offers to a potential buyer or investor.
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