You Are Comparing Customer Lifetime Value (CLV) in £S for Two

question 12

Multiple Choice

You are comparing customer lifetime value (CLV) in £s for two of your firm's products - Mug-R and Jug-S. What does acceptance of the assumption of homogeneity mean for the two groups in this context?

• A) The variance is twice as big for Mug-R than Jug-S.
• B) Variances in the groups are approximately equal.
• C) The variance across the groups is proportional to the means of those groups
• D) The variance for both Mug-R and Jug-S is equal to the interquartile range

---

Definitions:

Intellectual Ability

involves the capacity to perform mental activities such as reasoning, problem-solving, and abstract thinking.

Intelligence Quotient

A measure of a person's intellectual abilities compared to the average population, typically computed from the results of standardized tests.

Katz's Skills Model

A leadership model proposed by Robert Katz that suggests three core leadership skills: technical, human, and conceptual.

Tax Law

The legal domain encompassing rules, policies, and procedures that oversee the legal process regarding taxation.