A Recruitment Analyst Wanted to Examine the Likelihood That Advertising

question 8

Multiple Choice

A recruitment analyst wanted to examine the likelihood that advertising on social media is more effective than in print media for recruiting the best candidates. She conducted one study where the probability of making a Type I error was 0.05 and a Type II error was 0.2. Does her research have empirical probability?

• A) No, to have empirical probability the likelihood of an effect being detected requires a series of repeated identical experiments, where the probability of making a Type I error is above 0.05 and a Type II error is 0.2.
• B) No, to have empirical probability the likelihood of an effect being detected requires a series of repeated identical experiments, where the probability of making a Type I error is 0.05 and a Type II error is 0.2.
• C) Yes, to have empirical probability the likelihood of an effect being detected requires a single experiment, where the probability of making a Type I error is above 0.05 and a Type II error is 0.2.
• D) No, to have empirical probability the likelihood of an effect being detected requires a single experiment, where the probability of making a Type I error is above 0.05 and a Type II error is 0.1.

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Definitions:

Net Present Values

The calculation that compares the value of all cash inflows and outflows of a project or investment using a discount rate to determine if it will yield a positive return.

Historical Record

Documentation or archives of past events, transactions, or values, often used for reference.

Small Stocks

Shares of companies with relatively small market capitalization.

Canadian Treasury Bills

Short-term government securities issued by the Canadian government, featuring a maturity of less than one year and sold at a discount.