Which of the Following Is Not an Effort by McDonald's

question 4

Multiple Choice

Which of the following is not an effort by McDonald's to cope with diseconomies of scale?

• A) being exposed to country and regions risk, such as environmental protests
• B) putting mini-restaurants in airports, gas stations, and Wal-Marts
• C) allowing managers in each region of the U.S. more leeway in pricing and promotion
• D) reducing product development time
• E) closing unprofitable restaurants

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Definitions:

Novelty

The quality of being new, unique, or interesting.

Purchase Behavior

The decision-making process and actions of consumers regarding the buying of products or services.

Latin America

A region that includes countries in the Americas where Romance languages are spoken, primarily Spanish and Portuguese.

Europe

A continent located entirely in the Northern Hemisphere and mostly in the Eastern Hemisphere, known for its varied geography, rich history, and cultural diversity.