Examlex
Which one of the following statements about market and book value is correct?
Reciprocity
A social norm of responding to a positive action with another positive action, fostering mutual benefit and cooperation.
Mere-Exposure Effect
A mental effect in which individuals naturally favor items or concepts they recognize due to their familiarity.
Halo Effect
A cognitive bias where the perception of one positive trait in an individual leads to the assumption of other positive traits or abilities.
Self-Serving Bias
A cognitive bias that involves attributing positive events to one's own character but attributing negative events to external factors.
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